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Kering’s commitment to women is a major priority for the Group. In addition to its Foundation, which has combatted violence against women around the world since 2008, and an internal policy based on diversity, parity, and gender equality, in 2015 Kering founded the Women In Motion program to highlight inequalities in the field of culture and the arts and to change perceptions. Discover Women In Motion's commitments, actions and evolution since its inception.
Celebrating 10 years of Women
For the upcoming celebration of the 10 year-anniversary of the Women in Motion program, Kering has collaborated with Malika Favre. Malika Favre (born 14 December 1982) is a French illustrator and graphic artist based in Barcelona. Her style of works could be characterized by pure minimalism within Pop art and Op art, where it sometimes described as 'Pop Art meets Op Art'. She combines simple illustrations with geometric patterns and has developed a unique style of illustration by using positive and negative space and colours, elegant layouts, especially of the female body and its curves. Having previously collaborated with Kering in an exclusive collaboration for the International Women’s Day, she returns with a new vision for Kering’s 10 year anniversary celebration.
For the upcoming celebration of the 10 year-anniversary of the Women in Motion program, Kering has collaborated with Malika Favre. Malika Favre (born 14 December 1982) is a French illustrator and graphic artist based in Barcelona. Her style of works could be characterized by pure minimalism within Pop art and Op art, where it sometimes described as 'Pop Art meets Op Art'. She combines simple illustrations with geometric patterns and has developed a unique style of illustration by using positive and negative space and colours, elegant layouts, especially of the female body and its curves. Having previously collaborated with Kering in an exclusive collaboration for the International Women’s Day, she returns with a new vision for Kering’s 10 year anniversary celebration.
In 2015, Kering became an official partner of the Festival de Cannes and launched the Women In Motion program with the aim of shining a light on women’s contributions to filmmaking, both before and behind the camera. Since then, the program has become a platform of choice for helping to change mindsets and leading conversations about the status of women in the arts and culture. Through its Awards, the program recognizes inspirational figures and young talents, while its Talks provide an opportunity for leading personalities to share views about women's representation in their chosen professions.
2024 saw a number of notable women in prominent leadership and cultural roles — Kamala Harris, Caitlin Clark, Claudia Scheinbaum, and even Taylor Swift drew headlines and notoriety for their accomplishments last year. But 2024 was a notable year for gender equality in film as well — a new report demonstrates that women made significant gains on screen.
The newest research brief from Stacy L. Smith and the USC Annenberg Inclusion Initiative examines 1,800 top-grossing films from 2007 to 2024. The report assesses gender, race/ethnicity, and age of the leading and co-leading actors for each movie.
54%
Of the 100 top-grossing films in 2024 featured a girl or woman in a lead/co-lead role